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Pampers and UNICEF are 50% closer to reaching global elimination of Maternal and Newborn Tetanus

All babies are amazing bringing with them their own special form of magical happiness to everyone around them.  They seem to always know how to put a smile on your face or make you laugh I know this little comedian is guaranteed to make me smile each day buy doing something hilarious or cute.


But what you might not be aware of is that babies can help save lives simply by wearing Pampers.  Pretty amazing isn’t it!

 Pampers 5

 For every pack of Pampers nappies and wipes sold Pampers donates 1 vaccine against maternal and newborn tetanus with their “1 Pack = 1 Vaccine” Pampers-UNICEF campaign.

This year marks the 11th year that this fabulous campaign has been running and during that time babies around the world have helped Pampers and UNICEF to eliminate maternal and newborn tetanus in 19 countries and with only 19 more to go, they’re halfway towards their goal of global elimination!

Thanks to the support of families, since the Pampers-UNICEF “1 pack=1 vaccine” campaign began, an estimated 500,000** newborn babies have been saved and a vaccine has reached a mother and her baby every second.



There are lots of ways that we can all support this important campaign! If you share a photo of your amazing baby with #1photo1vaccine or #PampersUNICEF, on Facebook, Twitter or Instagram – Pampers® will donate the equivalent cost of one vaccine!

This year, celebrity mum and former Girls Aloud singer Kimberley Walsh is supporting the Pampers-UNICEF campaign.Kimberley says: “I feel hugely honoured to be supporting the Pampers-UNICEF campaign in its 11th year. As a mum to Bobby, and expecting my second child later this year, I feel great empathy with other mothers around the world who, just as I do, want nothing more than to deliver a happy, healthy baby. The reason I’m so passionate about this campaign is that mums and dads here in the UK can make a very real difference by doing nothing more than buying the Pampers that they need for their little ones. It’s phenomenal and makes me feel very proud of what we can achieve together.


How else can you help make a difference?

As well as sharing a photo of your amazing baby, there are other ways that we can all help to work together to eliminate maternal and new born tetanus:

  • 1 pack= 1 life-saving vaccine: For each purchase of a Pampers® pack with the UNICEF logo
  • Donate to UNICEF: By becoming a monthly donor to UNICEF today you can join thousands of other parents who donate every month to improve the lives of these vulnerable children


Join us and together with your wishes, Pampers® and UNICEF can help protect the world’s amazing babies against newborn tetanus. To find out more, visit http://www.pampers.co.uk/why-pampers/pampers-unicef-partnership

** Based on Child Health Epidemiology Reference Group (CHERG) of WHO and UNICEF (Lancet, October 2014)


This Post Has 67 Comments

  1. It’s a very good look when companies that have a platform, raise awareness and also give back. Pampers are a household name so it’s good, to see them doing this.

  2. What a fantastic campaign! I hope they continue to raise money for such a great cause!

    1. Me to and they are doing a fab job!

  3. Oh this is a great cause!! Well done for bringing awareness through your blog!

    1. It is great to encourage others to help such a worthwhile cause.

  4. I’ve not heard of this campaign before but I’m definitely going to help out, such a great cause. Jo x

  5. Oh this is such a good campaign and I can imagine so many mums buy the nappies without really knowing most of this x

    1. They probably do but posts like this help increase awareness and encourage others to help too 😉

  6. What a great campaign! It’s amazing that you can help save lives just by buying a pack of nappies x

  7. My sister is expecting her first child, and I shall definitely let her know about this! 🙂

    Dani x

  8. This is such a great campaign that pampers are doing, nice to know you’re helping out just by buying them x

  9. This is such a great cause – and it’s great to read about these things on blogs – I wish more bloggers would raise awareness of charities!

    1. I think quite a few do I have read so great ones about smaller charities recently.

  10. Pampers is such a great brand, they’re always doing something good!

    1. We do quite like them 😉

  11. 500,000 newborn babies saved? That’s amazing. And also very sad that so many more are vulnerable. Definitely a hugely worthwhile cause to support.

    1. It really is a great cause to support and worth buying pampers for.

  12. I think that’s awesome that they are doing this. Every little bit helps!

    1. It sure does. It shows we can all make a difference.

  13. I’m bookmarking this, as I’m hoping to need the information soon 😉

    1. Glad to have helped Lubka 😉

  14. Such an interesting post its important to share the importance of all of these things.

    1. I agree and it’s nice that these guys are giving back in this way.

  15. What a great campaign! I hadn’t heard of it before x

    1. It is great and nice to know you can help 😉

  16. I love the sound of this. What a great cause.

    1. It is a great cause and nice to know we can all do something to help.

  17. Wow its amazing what Pampers are doing with UNICEF. A great campaign

    1. It sure is, makes it quite satisfying to be using them 😉

  18. Aw I love how Kimberley Walsh is fronting this campaign, such a great fit 😀 xxx

    1. She sure is a great fit 😉

  19. this is absolutely beautiful. love what they’re doing and it’s easy to help them

    1. It is very easy for us all to help which is great.

  20. Thats a pretty amazing campaign that Pampers are doing! Good for them! xo

    1. It is very good that they are helping in this way.

  21. What a wonderful campaign and its great that pampers are helping people in need .

    1. It is a great campaign.

  22. I love the pampers under campaign. It makes me feel better knowing I’m able to help when buying a necessity.

    1. It does make you feel good about buying nappies which is great.

  23. Every time we bought pampers I thought about the vaccines being donated because we bought that pack. It’s amazing that it’s 50% closer to eliminating maternal and newborn tetanus! Mind boggling actually. Such a great post and still keeping this a talked about topic via the hashtag is a great idea!

    1. Thanks for your comment Georgia, it is a great thing that they have achieved and I hope that they can increase that % soon!

  24. This sounds like a fabulous campaign, go Pampers! x

    1. It sure is, they are doing a fab job x

  25. Great campaign, it’s good to see the big brands giving something back

    1. It is which I think is one reason why they are so popular.

  26. This is a brilliant campaign – it’s so important to see such a huge international company giving back when so many don’t.

    1. They are doing a wonderful job and have been for years now which is great.

  27. I love campaigns that help others make a difference without you even being aware. x

    1. It’s great that they do this and it’s a good reason to buy their nappies.

  28. This is such a great cause. I hope that they keep doing this campaigns.

    1. Same here it’s great that they can make such a difference.

  29. It is very good that Pampers are helping in this way.

  30. Such an important cause

  31. Makes one more aware about Mothers in other countries and what they haven’t got that we take for granted.

  32. Such a worthwhile cause! Well done to Pampers and everyone who’s supported the campaign for all your contributions 🙂

  33. It’s a brilliant campaign. It makes me so angry nowadays that governments rely so much on them though to get things done – it’s almost as if they are passing over essential responsibilities to really vital healthcare issues?

  34. I still find it horrific that some many babies don’t have access to decent healthcare 🙁

  35. Fantastic post. Such a great campaign! Well done pampers 🙂 x

  36. My kids always had pampers, and so do my grand children.

    1. That’s great to know and means you have helped a lot of children.

  37. what a good idea

  38. What a great campaign, made me realise how lucky we are to have these vaccinations so readily available

    1. It is a great campaign and it’s really nice good of them to be involved.

  39. It’s a great campaign to help little ones less fortunate as us and our own. It’s easy to lose sight of how little others have when we have so much ourselves and don’t even notice half the time.

  40. Great campaign – it’s certainly raising awareness of a subject that’s not particularly well known.

  41. I think this is such a great campaign. Helping to save lives whilst purchasing essential items is such an excellent idea!

  42. and this is why i always buy pampers

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